Campaigns and programs

The Mental Health Commission in partnership with the McCusker Centre for Action on Alcohol and Youth alcohol and drug state-wide prevention programs. These programs inform and educate the community on key alcohol and other drug related issues to reduce drug and alcohol-related harm in the community via mass reach social marketing strategies. Campaigns include: 

Alcohol.Think Again

The Alcohol.Think Again education campaign is part of a comprehensive approach that aims to reduce the level of alcohol-related harm and ill-health in Western Australia.  Alcohol.Think Again aims to reduce the impact that alcohol use has on our community by changing the drinking culture in Western Australia to support safer drinking environments and practices, and features campaigns with messaging consistent with the National Health and Medical Research Council (NHMRC) Australian Guidelines to Reduce Health Risks from Drinking Alcohol.

To keep up-to date with the current Alcohol.Think Again campaigns click here.  

Strong Spirit Strong Future

Strong Spirit Strong Future campaign is a culturally secure campaign that aims to improve awareness among Aboriginal people, families and communities in metropolitan, regional and remote Western Australia of the harms associated with alcohol use in pregnancy to prevent the occurrence of Fetal Alcohol Spectrum Disorder (FASD). The campaign has a particular focus on women of childbearing age and educates them on the reasons why no alcohol is the safest choice when pregnant, breastfeeding or planning a pregnancy.

To learn more about the Strong Spirit Strong Future campaign click here.

Drug Aware

Drug Aware was established in 1996 as part of a state framework of educational strategies designed to address illicit drug use among young people in Western Australia. It is the first comprehensive ongoing program on illicit drug education undertaken in Australia.

Drug Aware aims to prevent young people from using illicit drugs as well as encouraging those who have tried, or regularly use illicit drugs to stop using. It also encourages people who use illicit drugs to get help.

The Drug Aware campaigns provide honest, credible and evidence-based information to young people in order to help them make informed decisions.

To find out more about the Drug Aware campaigns click here.  

Strong Spirit Strong Mind

Strong Spirit Strong Mind Aboriginal Programs is a culturally secure campaign which focuses on the impact of alcohol and drug use on the individual’s physical health and the impact on family and community.  The campaign encourages young people to prevent or delay the uptake of alcohol and drug use and encourages those who use to seek support.

To find out more about Strong Spirit Strong Mind click here.